Accessible SEO in 2021: Building your Roadmap for a Stronger User Experience
Google is poised to launch a user experience algorithm update in 2021, but if 20% of your traffic can’t access your website, can you truly say that your website has a strong user experience? This session will dive deep into the overlap between SEO and Accessibility and address proven approaches for including accessibility in your SEO arsenal.
After this session, you’ll be able to:
- Articulate the importance of accessibility on your website from a search engine perspective
- Determine what web resources are negatively impacting your user experience
- Provide accessible content that still supports SEO initiatives